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Liliana Ardissono and Mark Maybury (2004). Preface: Special Issue on User Modeling and Personalization for Television.
User Modeling and User-Adapted Interaction, vol.14, no.1, pp.1--3. http://dx.doi.org/10.1023/B:USER.0000010152.46361.e0

Abstract
The technology provided by today’s set top boxes challenges viewers by allowing access to hundreds of simultaneous programs of varying interest to individuals. Electronic program guides (EPGs) provide more and more information to users, but most find it challenging to search this information in real time for what interests. A promising approach to prevent users from being lost in TV program space is to enable electronic program guides and set top boxes to track their viewing behavior, to make assumptions or compute inferences about their interests and preferences, and to use this to tailor TV offerings to their needs.



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